In the highest validation of its commitment to the safety and well-being of the community, Merex Investment and all its lifestyle destinations – including The Beach, JBR and City Walk – have been awarded the prestigious international WELL Health-Safety certification, becoming the first in the retail destination category within the MENA region to receive one.
The acknowledgement by the International WELL Building Institute (IWBI), the organisation that oversees the world’s premier framework for advancing health in the built environment, underscores Merex Investment’s dedication to service excellence and its continued attention to maintaining a safe and healthy environment for the overall wellbeing of its staff, customers, and the community.
The WELL Health-Safety Rating was developed to prepare spaces for re-entry after the COVID-19 pandemic, instilling confidence in those who come through the building and the broader community. The evidence-based, third-party verified rating assesses new and existing building and facility types, focusing on operational policies, maintenance protocols, stakeholder engagement and emergency plans.
The certification requires operators and businesses to implement industry best practices and evidence-based strategies to mitigate safety and health risks and adhere to the latest international health and safety guidelines and protocols.
To obtain this seal, Merex Investment and its destinations thoroughly evaluated various operations and policies, including cleaning and sanitisation procedures, emergency preparedness, air and water quality management, health services and communication strategies.
“We are thrilled to receive the WELL Health-Safety Certification, which reflects our unwavering commitment to the community's wellbeing. We believe that everyone who visits, interacts with, and works at our destinations deserves the peace of mind that comes with knowing that their health and safety are our top priority,” said Shahram Shamsaee, CEO of Merex Investment.
“As owners and operators of world-class outdoor destinations like The Beach, JBR and City Walk, we have always taken pride in our vision to reimagine urban spaces as clean, sustainable and joyous environments that create exceptional experiences while protecting the planet for current and future generations. To be recognised for this endeavour provides us with an impetus to keep raising the bar and setting an example in environmental protection, human sustainability, and safety for the industry.”
In addition to the WELL Health-Safety Certification, City Walk, one of Merex Investment's lifestyle destinations, I obtained the 'Dubai Assured' compliance certification during the COVID-19 pandemic. The 'Dubai Assured' certification, launched by Dubai Tourism, recognises businesses' compliance with COVID-19 health and safety guidelines.
“Now more than ever, people want to congregate indoors to support better health and well-being. Providing healthier, safer spaces in the retail and lifestyle sectors is quickly becoming a market imperative for forward-looking real estate leaders. We commend Merex Investment in Dubai for achieving the WELL Health Safety Rating for their properties,” added Paul Scialla, Founder and CEO of Delos and Founder of the International WELL Building Institute.
This certification further reinforces Merex Investment's dedication to ensuring its visitors' safety and well-being.
More information about the 'Dubai Assured Certification' can be found here.
For more information, visit www.citywalk.ae, www.thebeach.ae or www.lamerdubai.ae.
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